About Us

The Berwick Ford Story - A Legacy of Growth, Innovation, and Community

Berwick Ford, a proud member of the HFH Auto Group, has a story rooted in passion, partnership, and a commitment to excellence. While the dealership as it stands today was acquired by Jonathon Hardwick and Sam Freer from David Nutter in 2013, its foundation was laid years earlier.HFH Auto Group was established in 2005 when Jonathon Hardwick joined his father-in-law, Geoff Harris, and Sam Freer's father, Ross Freer, at a small dealership in Berwick. As General Manager, Jonathon played a pivotal role in building a team grounded in integrity, collaboration, and customer focus-values that continue to define us today. Many of the original team members remain an integral part of our business, a testament to our culture and stability.

With strong leadership and a clear vision, HFH Auto Group has grown significantly. From our humble beginnings, we now operate 11 dealerships across Melbourne's South Eastern suburbs and the Mornington Peninsula, including locations in Berwick, Pakenham, Cranbourne, Frankston, and Mornington.

Despite our expansion, we remain proudly family-owned. We employ local talent and are deeply committed to supporting the communities in which we operate-through partnerships with local sporting clubs, schools, and charitable organisations.

In 2023, Berwick Ford underwent a major transformation, unveiling a state-of-the-art facility on Princes Highway. This modern dealership is designed to deliver an outstanding customer experience, featuring enclosed new and pre-owned vehicle display areas, an 11-bay workshop including an express service bay, and an automated car wash. We are proud to have two Ford Master Technicians on our team, exemplifying our dedication to technical excellence.

At Berwick Ford, our people are the cornerstone of our success. We foster a workplace culture that encourages passion, growth, and continuous improvement, ensuring our team members thrive and our customers receive the highest standard of care.

"To become the most respected and loved dealership group in the country, being famous for always putting our customers and our teammates first."

We look forward to welcoming you to Berwick Ford-where innovation meets tradition, and community drives everything we do.